CASE STUDIES

Celebrating the success of customers

The MasterFit platform improves retention by an avergage 20% and is used by over 1,200 gyms and fitness centres worldwide.

Gym Cases studies

Snap Fitness Improves Member Retention
RESULTS
33.9% IMPROVEMENT IN MEMBER RETENTION RATE

When onboarding the MasterFit platform, Snap Fitness decided to run a controlled trial of the impact the platform would have across its network.

The MasterFit platform was implemented across a portion of the Snap Fitness network, with a direct comparison being made to clubs in the network without the platform over a 12 month period.

The result was an astounding 33.9% improvement in overall member retention within clubs using the MasterFit platform.

“We found MasterFit to be an invaluable addition to our member experience.” Snap CEO

Fitzone Case Study
RESULTS
AN ALL-IN-ONE APP SOLUTION FOR FITZONE

Fitzone is a 3 gym chain in the Waikato region of New Zealand. Fitzone took on MasterFit as its app partner. Fitzone leveraged the ‘ready made’ content within the app, as well as adding bespoke workout programs and content for members. This provided a level of personalised engagement that extended the Fitzone member experience outside the physical gym, and into the digital space.

Trainers and staff embedded MasterFit as part of the new member onboarding process, which became key to ensure members got off to the best post possible start.

To continue engaging with Fitzone members, MasterFit has also been used as the platform to run various fitness challenges and competitions in order to boost ongoing member engagement.

“One of the best tools we have used for onboarding and retention!” Fitzone Area Manager

9ROUND Improves Member Retention
RESULTS
64% improvement in member retention rate

MasterFit has been adopted by 9Round Fitness clubs in order to run fitness challenges and allow members to track their fitness journey progress.

The adoption of MasterFit has seen member retention improve to an all time high of 64%, allowing more members to see better health results as well as 9Round improve their overall club revenue significantly.

The fitness challenges provided by MasterFit have assisted 9ROUND with developing a secondary revenue stream and a way to keep members more engaged.

“MasterFit has been an incredible asset to our 9ROUND clubs” Paige – Club Owner Christchurch CBD / Papanui / Barrington

MEMBER SUCCESS STORIES

SUE'S STORY
RESULTS
"IT WAS GREAT TO BE ABLE TO REFER TO THE MASTERFIT APP AT ANY TIME OF THE DAY."

I enjoyed the 8-week challenge and was delighted with my results. This is just the start of a healthier lifestyle for me. Huge lifestyle changes in fitness, nutrition and mind set.

The MasterFit platform was implemented across a portion of the Snap Fitness network, with a direct comparison being made to clubs in the network without the platform over a 12 month period.

The result was an astounding 33.9% improvement in overall member retention within clubs using the MasterFit platform.

“We found MasterFit to be an invaluable addition to our member experience.” Snap CEO

AMANDA'S STORY
RESULTS
"THE APP WAS FANTASTIC AT SHOWING VARIOUS WAYS TO WORK OUT."

The gym routine helped with start other routines daily routines in my life. Things as simple as brushing teeth, cleaning my room and washing. Simple things, but they were always hard to get motivation and complete whole tasks when thoughts are all doom and gloom.

In terms of mental health, I'm getting much better at being self assured - not relying on others for motivation. I'm eating out less, eating healthier and saving money! I'm no longer depressed or suicidal. Yes some bad days every now and then, but it's temporary and I know I just need to work through it.

I never realised the value of investing time on myself. Going to the gym now gives me an hour for myself which I use to contemplate the day prior to what's coming up. Something so simple yes it has done wonders for my mental health having time to reflect and realise how far I've come.

IMPROVE YOUR GYM'S MEMBER RETENTION RATE BY UP TO 40%*

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